secondary school

Seth Godin is a fantastically successful entrepreneur who — in his own words — has been thrown out of offices, looked at like he’s crazy, and generally refused to follow the crowd. It’s the personal history you might expect from someone whose latest book, “The Icarus Deception,” argues that those who don’t innovate and think creatively will be left behind by the Internet generation. In 1998, Yahoo paid $30 million for the marketing company Godin started on a shoestring and made him a Vice President. But Godin soon left Yahoo, wrote bestselling books about the new innovation economy and spoke at companies like Disney, Amazon, and Google — and he wants American education to encourage similar risks.