architectural sketch

Here are three things to know about how things stack up:

1. Nielsen ratings aren't going away anytime soon. In search of a neutral data broker, the TV industry relies heavily on Nielsen, explains TIME columnist James Poniewozik. But there are problems with that.

2. Frankenfood isn’t actually bad for you. Despite their reputation, genetically engineered crops aren't harmful for humans, and they sometimes have positive side effects for the environment.

3. Ancient Sumerians liked craft beer, too. While the specialty beer craze might seem like the fad of the moment, author William Boswick says humans have been brewing unique varieties of beer for thousands of years.

wheat field

People have been modifying their food for thousands of years - but not in a lab. Amy Harmon, an award-winning NY Times reporter, and Pamela Ronald, genetics professor and co-author of “Tomorrow’s Table,” talk about where GMOs are headed. Read More...

beer flight

While ancient civilizations were building pyramids and mapping the globe, they also brewed up a new use for grains. William Bostwick, author of The Brewer's Tale, discusses the intersection between beer and innovation. Read More...

Nielsen sheet

TV shows live and die by Nielsen ratings, but does their data still matter in a Netflix world? It all depends on advertisers, says TIME media critic James Poniewozik. Read More...


Politicians, writers, and even Lady Gaga have referenced quantum physics, but in its early, more scientific days, quantum mechanics was the source of a tussle between Albert Einstein and Niels Bohr. Read More...

the Smithsonian

Here are three things to know about the institutions we're chipping away at this week:

1. Grocery shoppers in Ontario can get legal advice on their way to the deli counter. And lowering the cost of lawyers in the U.S. is a challenge, but not impossible, says USC law professor Gillian Hadfield.

2. Peter Thiel gives students $100,000 fellowships to drop out of college and he says it’s time that we focus on physical innovations, instead of relying on the virtual world.

3. Brainstorming sessions might not get you the results you want. Thinking up ideas in solitude is more effective, says author Susan Cain.

law library

Lawyers, suited up and steeped in tradition, aren’t usually seen as cutting-edge, but embracing technology may be the only thing to save the legal profession. Read More...


Laura Deming, a partner at the Longevity Fund, researches how to extend life. It all started after receiving a $100,000 fellowship to drop out of college and pursue her passion. Read More...

Shy guy

We often believe that extroverts - those boisterous, outgoing folks at the office - have the best ideas. But if the boss overlooks introverts, great ideas may be lost, says Susan Cain, author of “Quiet.Read More...

startup school

Peter Thiel is not content to sit back on his past accomplishments. The outspoken co-founder of PayPal and author of “Zero to One” searches relentlessly for the next big thing. Read More...

Filter view by:
1 of 25