Let’s play a game — identify your dominant hand. Quickly snap your fingers five times with that hand. Now, take the forefinger on your dominant hand and draw a capital “E” on your forehead. Daniel Pink — recently named to the Strategic Advisory Council of outplacement services company RiseSmart — calls this game “The E Test.” It’s been used since the 1980s to measure what social scientists call “perspective-taking.” The results can give us insight into your worldview — do you see things strictly from your own perspective, or do you take the views of others into account?
Do you ever wonder why so many movies now have a number at the end? Superman 3, Batman 5, Fast and Furious 1, 2, 3, 4...(we could go on.) Anita Elberse, professor at Harvard Business School, certainly did. In her new book, Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment, Elberse argues that, despite living in a world with more media sources and entertainment options than ever, our tastes are converging on the flashiest blockbuster hits and the biggest superstars.