Our deepest, darkest secrets. On the internet. Credit: thierry ehrmann / Flickr Creative Commons
Think about the last thing you searched for in Google. And the thing before that. And the thing before that. Those searches would probably offer a pretty good picture of who you are and what you’re interested in. At least, that’s according to Seth Stephens-Davidowitz, author of the bookThree Takeaways: , who believes that the questions we ask online often reflect what we truly think.
- People might not want to admit that race plays a factor in their voting, but it does. Take Obama’s 2008 election: By taking a look at the country’s Google searches, Stephens-Davidowitz found that places with high amounts of racist queries correlated almost perfectly with places where Obama did worse than other Democratic candidates.
- Doesn’t having mutual friends mean a relationship is more likely to work out? Nope. The more mutual friends a couple has on Facebook, the less likely a relationship is to work out.
- People are really insecure about sex. And that’s reflected in their Google searches. Men make more searches about their penis than any other body part.
- Seth Stephens-Davidowitz takes an even more in-depth look at what our online searches .
- People are fake on social media. Seth Stephens-Davidowitz .
- Seth Stephens-Davidowitz examines .
Here’s a piece of our conversation that we couldn’t fit into the show, about what searches show us about who is gay, and whether they want to reveal that publicly.